 Search
Engine Optimisation Tips
Inbound links
Inbound links are one of, if not, the most important
element of Search Engine Optimisation. You can check who
is linking to your site by typing link:YourDomainName.com
into most search engines.
Visitor Analysis
It is important to understand where your web hits are
coming from and which keywords are getting you the best
results. To do this you need to record and analyse all
traffic to your site. There are several ways to do this:
WebLogExpert is a piece of software that can analyse the
data from most server logs, including those used by Truska.
Details can be found on our
recommended tools page.
Google also offers a free service, Google
Analytics , that requires a small amount of code to
be added to each of your web pages.
Both these systems, and others, offer differing presentation
of and tools to analysis your visitor data. Doing so then
allows you to make informed decisions about how best optimise
your site.
|
