Search Engine Optimisation | Google

Page ONE - I want to be there!

It often feels like people are looking for a needle in a haystack when looking for your web site. Simply by taking care with the design, content and on-site tools it is possible to get your site well up the rankings and people finding it. But that is only the start. As you push someone down they want back up again so the whole process of SEO (Search Engine Optimisation) is an on-going process that needs your attention on a regular basis.

There are many things you can do to help ensure your site gets onto the first page of a search and stays there but you can also use other promotion tools to increase your rankings such as links to your site from social media, email marketing and blogs. Keeping your site up-to-date and making changes on a regular basis is also a great help as is having a mobile friendly design which is easy to use on tablets and phones. This is only the start of a list of things you can do.

What can I do to help?

A few ideas on what you can do to help your Search Engine Ranking are listed below but read on for more....

  • Keep your site up to date
  • Use Social Media, Email Marketing and blogs to drive visitors to your site
  • Consider a News or Blog Section for the site
  • Check all your hidden tags are being used such as image alt tags and page meta tags
  • Ensure your copy is relevant and the message is consistent
  • Check keywords are on the right pages and don't try to crowd too many keywords on a single page.

What is SEO

This short video, produced by our partners at MXA Digital, neatly explains what SEO is without the Jargon

For more information on our services and how we work with our partners to make sure your web site works for you just email or call now.

 

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